ColourPop's Pokémon Collection Is the Epitome of Nostalgia

Published on May 7, 2024 at 7:20 PM

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From "Twilight" to "Beauty and the Beast," ColourPop is known for putting out some nostalgic collaborations that bring us right back to the '90s and early 2000s. Still, the brand's latest collection will be sure to bring together beauty enthusiasts and cartoon lovers alike because the ColourPop x Pokémon drop is almost here.

"This collaboration has been a longtime request from our customers – and we always look to our community and listen to what they're hoping to see," Nichole Reed, manager of product development at ColourPop, tells PS. "As a superfan of Pokémon myself, I wanted to include as many elements as possible from the original story. We put ourselves in the shoes of other fans of the show and tried to envision what they would want to see from this partnership."

Launching on May 9, the collection will first be live on ColourPop.com at 10 AM PST and then in stores and online at Ulta Beauty starting May 12. The full launch will include everything from eyeshadow palettes to cream blush, with items being sold both individually and in curated bundles. It will also include a newly-developed formula from the brand. "The pH Lip Balms are a new technology for us and we tried to emulate a nostalgic, holographic feel," Reed says. "There's so much storytelling and many hidden elements to find within every product in the collection."

If you're as excited as we are for the upcoming Pokémon x ColourPop line, we have an exclusive sneak peek at the full lineup of products that will be available for you to shop starting Thursday. Keep reading to get a head start on curating your shopping list.

ColourPop x Pokémon Pallet Town Eyeshadow Palette

ColourPop x Pokemon Pallet Town ($30)

If you're a fan of colorful eyeshadows, you'll want to get your hands on this palette. Named after the town in which Pokémon star Ash Ketchum was born, it features the full rainbow spectrum of colors, perfect for the main character that you are.

ColourPop x Pokémon Super Shock Eyeshadow

ColourPop x Pokémon Super Shock Eyeshadow ($9)

If you already love the brand's super shock shadow formula, be prepared to rejoice because three new shades are about to be released. Solar Beam is an aquatic green shade inspired by Bulbasaur; Flamethrower is a bright orange inspired by Charmander; and Hydro Pump is a sparkling blue shade inspired by Squirtle.

Get all three shades, plus the eyeshadow palette, in the "Super Effective" bundle for $52. If you want just the shadows, the "New Trainer" bundle gives you a small discount for all three at $24.

ColourPop x Pokemon Instant Crush Cream Blush

ColourPop x Pokémon Instant Crush Cream Blush ($14)

Whether you're going on long adventures to battle your rivals or just want to add a little due back into your makeup routine, ColourPop's new cream blushes will have you covered. At $14 each, every shade is inspired by a Pokémon, similar to the super shock shadows. The full lineup includes: Electro Ball, a bright red inspired by Pikachu's electricity-wielding cheeks; Metronome, a soft pink inspired by the timid fairy Pokémon Clefable; and Hypnosis, a warm-purple color based off of Gengar.

Get all the shades in the Electrifying Dreams bundle for $38.

ColourPop x Pokémon Ultra Glossy Trio

ColourPop x Pokémon Ultra Glossy Trio ($27)

With a sheer, high-shine finish fortified by hyaluronic acid, the ColourPop x Pokémon Ultra Glossy Trio is inspired by the pokémons Vaporeon, Jolteon, and Flareon. Though they have a slight tint, don't let these colors fool you, any of them could work on top of whatever lip color you choose.

ColourPop x Pokémon Berry Lip Mask

ColourPop x Pokémon Berry Lip Mask ($12)

If you've always wanted to have your own pokéball, why not have it double as a lip mask? This berry-flavored balm touts squalene as one of its hero ingredients, alongside shea butter and vitamin E, so if you're looking for long-lasting hydration and collectible packaging, this one checks all the boxes.

Get the mask in the Type Advantage and The Adventure Begins bundles, which retail for $37 and $35. The former features the three Ultra Glossy lip glosses alongside the blam and the latter includes the three Super Shock Shadows.

ColourPop x Pokémon Transforming pH Lip Balm

ColourPop x Pokémon Transforming pH Lip Balm ($12)

Lover of pH makeup? For the first time, ColourPop is including the formula in one of their collections, with components inspired by individual Pokemon. Though each shade will end up looking a similar pink on the lips if you love the packaging, it's important to note that Thunderbolt comes in a yellow component and is inspired by Pikachu, Sing comes in pink packaging and is modeled after Jigglypuff, and Transform comes in a purple case and is inspired by Ditto.

Get all three balms in the Kanto Region Cuties ($32) and Partner Up ($62) bundles. The former set features just the three balms, and the latter also includes the eyeshadow palette.

ColourPop x Pokémon Full Collection

ColourPop x Pokémon Full Collection ($159)

Get the full ColourPop x Pokémon eye, lip, and cheek collection for $159.

Ariel Baker is the associate editor for PS Beauty. Her areas of expertise include celebrity news, beauty trends, and product reviews. She has additional bylines with Essence and Forbes Vetted.